by Kit Pharo | Nov 12, 2025 | PCC® Update, Quote Worth Re-Quoting
Based on what we saw at our Nebraska and Colorado sales, there continues to be a large number of cow-calf producers trying to turn the corner from high-input ranching to low-input ranching. I say this because over 20% of the buyers in the Nebraska and Colorado sales...
by Kit Pharo | Nov 5, 2025 | PCC® Update
There is much variation when it comes to defining efficiency in the cattle business. There are more and more EPDs and $ Values being introduced by breed associations to help producers measure these so-called “efficiencies.” Unfortunately, nearly all of these tools...
by Kit Pharo | Oct 29, 2025 | PCC® Update, Quote Worth Re-Quoting, TENET®
I had a two-year-old grassfed Tenet® steer slaughtered and processed. I picked up the meat seven days later. Hence, no aging. Last week, I gave four ribeye steaks to a group of people. I purchased four ribeye steaks at the local meat market. All of the steaks were...
by Kit Pharo | Oct 29, 2025 | PCC® Update, Quote Worth Re-Quoting
I have visited with hundreds of PCC® customers in the past month concerning our upcoming bull sales. I am often reminded that our customers should get more from their bull producer than just bulls. Although Pharo Cattle Company® sells bulls, we are primarily in the...
by Kit Pharo | Oct 22, 2025 | PCC® Update, Quote Worth Re-Quoting
In preparation for our upcoming bull sales, I have visited with many PCC® customers in the past month. Some are longtime customers – and some are relatively new. Those who are relatively new wish they had started utilizing Pharo genetics and philosophies sooner. Even...
