by Kit Pharo | Sep 16, 2026 | PCC® Update, We Believe
Cow-calf producers should be working with nature – instead of against nature. Working against nature will always increase your expenses and decrease your profits. When you butt heads with Mother Nature, Mother Nature will always win!
by Kit Pharo | Sep 9, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
The future looks very bright for those who are willing to change with the times. People who have an open mind will continue to learn. Consequently, they will find it easy to make the necessary changes. In contrast, those who are afraid to think or to look outside the...
by Kit Pharo | Sep 2, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Having a competitive advantage will be the difference between mere survival and true success in the future of the cow-calf business. Do you have a competitive advantage? There are three types of competitive advantages – a cost advantage, a production advantage, and a...
by Kit Pharo | Aug 26, 2026 | PCC® Update, We Believe
Cow-calf producers should use genetics to fix problems – instead of spending money on chemical, technical, and mechanical solutions that won’t last. Parasite problems are a perfect example of this.
by Kit Pharo | Aug 19, 2026 | PCC® Update, We Believe
The status quo herd inadvertently does more harm than good. The status quo herd, by definition, is made up of individuals who are very comfortable with being average. There is nothing wrong with that until you realize that members of the status quo herd do not want...
by Kit Pharo | Aug 12, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Maternal genetics should be tested for the ability to perform on grass – NOT grain. Most beef cows spend their entire lives on grass – NOT in a feedlot. With enough high-energy feed, even the most mediocre of bulls will look good — for a while. The trouble with...
