by Kit Pharo | May 20, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Farmers and ranchers should avoid taking government subsidies. If your farm or ranch needs to be subsidized by the government, it’s not sustainable. We believe the same is true if your farm or ranch needs to be subsidized by other forms of off-farm income – including...
by Kit Pharo | May 14, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
As a seedstock producer, we must be tougher on our cows than our customers are on theirs. Otherwise, we will never be able to help our customers improve their genetics and profitability. How many other seedstock producers have this philosophy? Quote Worth Re-Quoting...
by Kit Pharo | May 6, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
If a lie is repeated often enough, it will eventually be accepted as the truth. Unfortunately, examples of this can be found in agriculture, business, politics, and religion. Once members of the status quo have accepted a lie as the truth, it is almost impossible to...
by Kit Pharo | Apr 29, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Worrying is a total waste of time and energy, especially if you are worrying about something you have no control over. If you are worrying about something you do have some control over, then STOP worrying and START doing the things that need to be done to...
by Kit Pharo | Apr 22, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Being a successful first-generation rancher is possible. While most believe it is impossible to make it in this business if you don’t inherit it or marry into it, some are proving them wrong. The key is to stay disconnected from status quo ways of thinking and doing....
by Kit Pharo | Apr 15, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Farmers and ranchers need to learn how to work smarter – NOT harder. I have met very few farmers or ranchers that I would consider to be lazy. Most are very hard workers. Unfortunately, most farmers and ranchers are not so good at working smarter. They would rather do...
