Persistence

Persistence

Most people think success comes from extraordinary talent. I disagree. I think what most people see as talent is actually disguised as hard work. I tell my athletes all the time, “Hard work beats talent when talent doesn’t work!” I’ll take a good work ethic any day...
Persistence

Get Started

Fear of change is a reoccurring theme at Pharo Cattle Company™. We hammer on it because it is debilitating, it stops progress and it prevents ranchers from being as successful as they could be. Most people feel “safe” in their generational routines and fall back on...
Persistence

Bull Sale Highlights

I love bull sale season! I love the process of researching and evaluating potential bulls. This gets me hyped up for the possibilities of the next breeding season and the benefits a new bull will bring to my herd. I can picture how a new bull will complement my...
Persistence

Idiots

When you try alternative methods and apply ranching principles that are outside of the social norms, you probably get some strange looks. A quote I read from Farnam Street this week explains everything: “Those who fear appearing foolish rarely discover anything new....
Persistence

Calving Season

It’s finally spring and our cows are just starting to calve. This is my favorite time of year. Yes, I know, summer calving would probably be much easier, but there is a high demand for spring PCC™ yearling bulls and we live in the nice part of Wyoming where the...