by Kit Pharo | Oct 15, 2025 | PCC® Update, Quote Worth Re-Quoting
When time allows, I like to glance through bull sale catalogs and advertisements. It doesn’t take long to see that everyone has bulls that are way too fat. Many look like they’re ready for slaughter. Fat is beautiful – or so they think. With enough high-energy feed,...
by Kit Pharo | Oct 8, 2025 | PCC® Update, Quote Worth Re-Quoting
PCC® customers only need to purchase half as many bulls as they used to purchase and most of those bulls will last twice as long as the bulls they used to purchase. With bulls selling for record-high prices, this represents a HUGE SAVINGS! If you are using PCC bulls,...
by Kit Pharo | Oct 1, 2025 | PCC® Update, Quote Worth Re-Quoting
We’ve been developing bulls on grass for 28 years. From the very beginning, we designed our program to quickly separate the men from the boys. We are extremely tough on our bulls because we want our least efficient bulls to fall out of the program. Developing bulls on...
by Kit Pharo | Oct 1, 2025 | PCC® Update, Quote Worth Re-Quoting
I recently thumbed through the latest Angus Journal. There are literally hundreds of pictures of structurally incorrect cows and bulls. All but one animal had level hips. I guesstimate that at least 75% of the pictured animals also had a high tailhead setting. We...
by Bobby Thoman | Sep 24, 2025 | PCC® Update, Quote Worth Re-Quoting
Last week, I wrote about why people do the things that they do and why they are afraid to take risks. I ended by asking, “What is holding you back?” This week, I’m going to tackle one of the biggest problems I think we face and that few want to talk about. Many people...
by Kit Pharo | Sep 24, 2025 | PCC® Update, Quote Worth Re-Quoting, TENET®
Here at Pharo Cattle Company®, we DNA test all of our bulls to get an Igenity DNA profile on them. There is a lot of valuable information in this profile – but I primarily use it to be more accurate in scoring our bulls for calving ease. You will notice in the sale...
