We Believe

We Believe

What goes up must come down. You can only throw a rock up so high before it starts falling back to the ground. This well-established truth also applies to cattle prices. No one knows how long these record-high prices will last – but we all know they won’t last...
We Believe

Neophobia

Neophobia is the fear of anything new or different. I believe all thinking animals and people experience neophobia – some more than others. Up to a point, neophobia is a good thing. It keeps us from taking unnecessary risks and making mistakes. What concerns me,...
We Believe

Connect the Dots

Do you remember connecting the dots on a piece of paper as a child? I do. Connecting the dots is a puzzle containing a sequence of numbered dots. You start at dot number one and draw a line to dot number two, and so on. When lines are drawn connecting all of the dots,...
We Believe

We Believe

The most amazing things take place outside our comfort zone. Look around you. Those who are truly happy, satisfied and successful are those who are not afraid to step out of their comfort zone. They make things happen! They are not afraid to attempt what others say...
We Believe

We Believe…

Long-term, sustainable profit is a matter of choice – not chance. Most cow-calf producers are very profitable right now as the result of chance. They cannot take any credit for the record-high prices they have been receiving. The time will come, however, when the only...
We Believe

Affection

We all want to be liked. We see this from a young age where children do things to get attention and affection. Adults aren’t much different. We want to be the highlight of the party. We want everyone’s affection. However, this often comes at a steep price. Shane...