Is the Customer Always Right?

Is the Customer Always Right?

“The customer is always right!” is a saying that most of us grew up with. It’s also a principle that seems to be applied religiously in the cattle industry. It’s all about what a link further up the value chain desires or demands. For the cow-calf producer, the...
Is the Customer Always Right?

Profit Killers

This is a guest post by the late Chip Hines. EXPENSES… Any kind. Big. Small. Necessary. Not necessary. Variable. Fixed. Seasonable. Inflated. Hidden. Ignored. These are the real profit killers! Not the down market. Not the dry year. Not the long winter. Not the hot...
Is the Customer Always Right?

We Believe

Cow-calf producers should be working with nature – instead of against nature. Working against nature will always increase your expenses and decrease your profits. When you butt heads with Mother Nature, Mother Nature will always win!
Is the Customer Always Right?

The $30K Sofa

Dying Breed recently posted an article about the $30K sofa. A couple bought a $100 sofa in the 1950s and then had to redecorate their entire house to make everything else match. In the end, the husband figured the sofa cost him over $30K. How often do we see this...
Is the Customer Always Right?

Good Foundation

If a cow or a bull has bad feet, it doesn’t matter what the rest of the animal looks like – and it doesn’t matter what the pedigree or EPDs look like. A cow or bull must have a good foundation to stand on to stay in production for more than just a few years....
Is the Customer Always Right?

The Cobra Effect

The Cobra Effect describes what happens when an incentive scheme backfires. The name comes from an anecdote from British colonial rule in India. Officials in Delhi wanted fewer venomous cobras, so they offered a cash reward for every dead snake. Enterprising people...