by Bobby Thoman | May 14, 2026 | PCC® Update
It’s the time of year when we celebrate our young adults going out into the world. My daughter is graduating from high school this weekend and has been accepted into the nursing program at the University of Wyoming. She has enough credits to be able to enter college...
by Bobby Thoman | May 6, 2026 | PCC® Update
Fear of change is a reoccurring theme at PCC®. We hammer on it because it is debilitating, it stops progress, and it prevents ranchers from being successful. Most people feel “safe” in their generational routines and fall back on “this is how we have always done it.”...
by Bobby Thoman | Apr 29, 2026 | PCC® Update, Quote Worth Re-Quoting
I love bull sale season! I love the process of researching and evaluating potential bulls. This gets me hyped up for the possibilities of the next breeding season and the benefits a new bull will bring to my herd. I can picture how a new bull will compliment my...
by Bobby Thoman | Apr 15, 2026 | PCC® Update
We tend to complicate things. We think our problems require sophisticated and expensive solutions. We pay lots of money for someone to diagnose our problems and provide solutions. From doctors to phycologists to “experts,” we want answers! What if the solution were...
by Bobby Thoman | Apr 8, 2026 | PCC® Update
Last week, I discussed the Beef Industrial Complex (BIC) and how the beef industry in America has become corporatized. Remarks from PJ Budler on Jared’s podcast helped me connect the dots. Basically, the goal of the BIC is to pressure farmers and ranchers to operate...
