by Kit Pharo | May 20, 2026 | PCC® Update
Back in March, it was rumored that I invited a world-renowned showring judge to speak at all three of our pre-sale meetings. The rumor was true. I am so glad I was able to spend some one-on-one time with PJ at those three sales. My life has been greatly blessed! I...
by Kit Pharo | May 14, 2026 | PCC® Update, Quote Worth Re-Quoting
I just watched a video of a livestock auction where baby calves were selling for $1200 to over $1500 per head! Are you kidding me? That’s CRAZY! From my experience, the odds of keeping those calves alive is only 50%. Apparently, some people know something I don’t know...
by Kit Pharo | May 14, 2026 | PCC® Update
Last week, I told you how anyone who has at least two cows can determine which cows have the best genetic resistance to horn flies. It is very simple and easy – but you must do it before you use any toxic fly-control chemicals. Once the herd has been treated, you will...
by Kit Pharo | May 14, 2026 | PCC® Update, Quote Worth Re-Quoting
I have read several pretty good articles about cow size in the last few months. They all expressed concerns about cows being too big to maximize profit – especially after cattle prices crash. Those articles are basically saying the same things we have been saying for...
by Kit Pharo | May 14, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
As a seedstock producer, we must be tougher on our cows than our customers are on theirs. Otherwise, we will never be able to help our customers improve their genetics and profitability. How many other seedstock producers have this philosophy? Quote Worth Re-Quoting...