by Kit Pharo | Oct 9, 2024 | PCC™ Update
If success was easy, everyone would be remarkably successful. Unfortunately, very few people can be classified as remarkably successful. Success, however, does appear to be easy for some people. If you look closer, you will discover those people make things happen....
by Kit Pharo | Oct 9, 2024 | PCC™ Update, TENET®
This is a guest post written by Frank Hendrix of Callipyge Genetics and Tenet® Beef. Have you ever gone out to eat and ordered a steak that provided a less-than-enjoyable eating experience? It’s happened to me more than I would like to confess. According to USDA...
by Kit Pharo | Oct 9, 2024 | Bull Sales, PCC™ Update
When I returned home from spending some time at the cabin last week, I had a HUGE pile of status quo ag publications and sale catalogs stacked up and waiting for me to go through. I don’t spend much time reading status quo articles – but I do like to keep up on what...
by Bobby Thoman | Oct 2, 2024 | PCC™ Update, TENET®
Tenderness has been identified as the number one concern in many beef taste tests and studies. As anyone knows, tenderness is the most important quality of a good steak. It’s the new paradigm in beef quality! What if you could sell beef that was guaranteed tender?...
by Kit Pharo | Oct 2, 2024 | PCC™ Update
A few weeks ago, I was reminded by a good friend that Pharo Cattle Company™ takes a Systems Approach to the business of producing and marketing bulls to other ranchers. We have been doing so for over 30 years. You will have to look long and hard to find another bull...
by Kit Pharo | Sep 25, 2024 | PCC™ Update
We defined a Systems Approach to doing business last week – with an emphasis on producing and marketing bulls. Before I go any further in that direction, I want to talk about how a Systems Approach can be beneficial to everyone – from all walks of life. Our...
