Herd Quitter® Blog
Small Steps
Fear of change is a reoccurring theme at PCC®. We hammer on it because it is debilitating, it stops progress, and it prevents ranchers from being successful. Most people feel “safe” in their generational routines and fall back on “this is how we have always done it.”...
Question and Answer
Subscriber Question: What exactly does “genetic fly resistance” mean? Are you saying that with the proper genetics you don’t have to use chemical pesticides? Answer:When it comes to horn flies and other parasite problems, most of today’s cow-calf producers have been...
Who’s Getting the Dollar
Many breed associations and seedstock producers use Dollar Indexes to promote their product. When cow-calf producers analyze Dollar Indexes, they need to ask, “Which link in the beef production chain will get the profit?” If it’s not the cow-calf producer, then you...
We Believe
If a lie is repeated often enough, it will eventually be accepted as the truth. Unfortunately, examples of this can be found in agriculture, business, politics, and religion. Once members of the status quo have accepted a lie as the truth, it is almost impossible to...
Bull Sale Highlights
I love bull sale season! I love the process of researching and evaluating potential bulls. This gets me hyped up for the possibilities of the next breeding season and the benefits a new bull will bring to my herd. I can picture how a new bull will compliment my...
Breeding Decisions
The first objective to be considered is whether the animal you’re wanting to produce is destined to be utilized in a maternal breeding program or as a terminal animal for beef. The selection criteria for these two options are vastly different, and I’ll go into more...
Staying Ahead of the Status Quo
Status quo is a Latin phrase that refers to the existing mindset or state of affairs. Although painfully slow, every status quo way of thinking and doing will eventually be replaced by a different and better way of thinking and doing – and that different and better...
We Believe
Worrying is a total waste of time and energy, especially if you are worrying about something you have no control over. If you are worrying about something you do have some control over, then STOP worrying and START doing the things that need to be done to...
Loved or Hated
From its inception, Pharo Cattle Company® has been divisive within the beef industry. People either love us because we are so different from the status quo – or they hate us because we are so different from the status quo. If you are promoting something that is...
We Believe
Being a successful first-generation rancher is possible. While most believe it is impossible to make it in this business if you don’t inherit it or marry into it, some are proving them wrong. The key is to stay disconnected from status quo ways of thinking and doing....