by Kit Pharo | Jan 28, 2026 | PCC® Update, We Believe
It is extremely difficult for people to make a paradigm shift because doing so requires them to admit they were wrong. That is something most people are not very good at. Most people would rather justify what they are doing than admit there is a better way....
by Kit Pharo | Jan 21, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
What goes up must come down. You can only throw a rock up so high before it starts falling back to the ground. This well-established truth also applies to cattle prices. No one knows how long these record-high prices will last – but we all know they won’t last...
by Kit Pharo | Jan 7, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Long-term, sustainable profit is a matter of choice – not chance. Most cow-calf producers are very profitable right now as the result of chance. They cannot take any credit for the record-high prices they have been receiving. The time will come, however, when the only...
by Kit Pharo | Dec 31, 2025 | PCC® Update, Quote Worth Re-Quoting, We Believe
We have the ability to create our own future. Yes, we know many things are totally out of our control – but we also know many things are within our control. The key is to focus on the things that are within our control. What kind of future are you going to create for...
by Kit Pharo | Dec 24, 2025 | PCC® Update, We Believe
If you find a job or an occupation you love doing, you will never have to work for a living.
by Kit Pharo | Dec 17, 2025 | PCC® Update, Quote Worth Re-Quoting, We Believe
In 2014, we put together a list of “We Believe” statements. What a person or business believes defines who they are and why they do what they do. As Simon Sinek once said, “People don’t care about WHAT you do or HOW you do it until they understand WHY you do it.” The...
