by Bobby Thoman | Sep 10, 2025 | PCC® Update
The Old Farmer’s Almanac is predicting a hard winter this year; both cold and wet. I immediately started having nightmares about the winter of 2022-23. I remember vividly my brother telling me in September of 2022 that the Old Farmer’s Almanac was predicting a cold...
by Bobby Thoman | Sep 3, 2025 | PCC® Update
The PCC® philosophy is pretty simple and can be summarized down to, “be an outlier.” If there is anything that drives me nuts, it’s people who can’t think for themselves. Shane Parrish shared something in his weekly blog that made me think he was interviewing Kit...
by Kit Pharo | Sep 3, 2025 | PCC® Update, TENET®
We had seven open two and three-year-old heifers that were Certified Tenet®. The three-year-olds had raised one calf. We sent them to a feedlot in northwest Kansas that a PCC® Cooperative Producer (CP) manages. The heifers fed for $0.83 per pound, which is way less...
by Kit Pharo | Sep 3, 2025 | PCC® Update, Quote Worth Re-Quoting
Even if you are doing everything right, your farm or ranch is not sustainable unless it can be passed on to the next generation. For various reasons, many family farms and ranches are not being passed on to the next generation. Since 2017, we lost a whopping 159,000...
by Kit Pharo | Aug 27, 2025 | PCC® Update
The following is an email from Sean Weinert, a PCC® customer and cooperative producer. Kit, We just sold the first bull we ever purchased from Pharo Cattle Company®. He was a Total Package son called General (pictured below). We purchased him in...
by Bobby Thoman | Aug 27, 2025 | PCC® Update
Farmers and ranchers know a little bit about hard work. We are not afraid to get our hands dirty. However, we tend to be not so good at working smarter. Shane Parrish makes the connection between working harder and working smarter in his weekly blog: “Telling someone...