by Kit Pharo | Aug 20, 2025 | PCC® Update
These hot summer days have brought back some childhood memories. When we were kids, my two brothers and I slept in an unfinished and uninsulated attic. There was maybe 12 inches of space for me to walk between my brothers’ two small beds to get to my bed which was...
by Kit Pharo | Aug 20, 2025 | PCC® Update, Quote Worth Re-Quoting
Pharo genetics have been used with great success in four of the seven continents. The video below shows a set of Pharo-bred bull calves in South Africa. I am proud to put my stamp of approval on this set of bulls. These bulls were produced by Robyn Conroy from the...
by Kit Pharo | Aug 13, 2025 | PCC® Update
On my most recent trip to and from our mountain cabin, I saw a few cowherds up close. All of these cowherds were running with bulls. Most herds had two or three times more bulls than they needed. I saw 25 to 30 cows in one herd with four young bulls. At least one was...
by Kit Pharo | Jul 30, 2025 | PCC® Update, Quote Worth Re-Quoting
The status quo beef industry’s incessant selection for more frame, more growth and more milk has created tall, slab-sided, flat-muscled, hard-keeping bulls that resemble solid-colored Holstein steers. Where’s the BEEF? Pharo Cattle Company® has thick,...
by Kit Pharo | Jul 30, 2025 | PCC® Update
This is an email sent to us by Wendell Giesbrecht from Mississippi. I bought my first bull from you in April of 2016. He lasted for 10 breeding seasons, counting this one. We never pulled any of his calves. He had 20 to 40 cows to take care of every year. I’m gonna...
