by Bobby Thoman | May 21, 2025 | PCC® Update
It’s the time of year when we celebrate our young adults going out into the world. Whether they are graduating from high school or college, this is a big step towards their future. I used to be a big proponent of college after high school, but I have since changed my...
by Kit Pharo | May 21, 2025 | PCC® Update
The first one-third of the Professional Bull Riders (PBR) six-month season was dominated by 19-year-old John Crimber. Crimber narrowly missed being World Champion last year at 18 years of age. After dealing with an injury, John came into this year’s PBR Finals in...
by Kit Pharo | May 21, 2025 | PCC® Update, Quote Worth Re-Quoting
When you look at the Cattle Range graph below, you will notice that all segments of the beef production chain are receiving record-high prices. Therefore, it is easy to conclude that all segments of the beef production chain are profitable – but that conclusion would...
by Bobby Thoman | May 14, 2025 | PCC® Update, Quote Worth Re-Quoting
This is probably the most repetitive thing I tell my wrestlers: Finish! You don’t get credit for taking a shot, you get your points when you finish the shot. Do this over and over again, and you win the match. This may seem intuitive, but you would be surprised at how...
by Kit Pharo | May 14, 2025 | PCC® Update, Quote Worth Re-Quoting
As some of you know, I rode bulls professionally for eight years. I made a living – but it was a very poor living. Back in those days, a world champion did not earn much more than $20,000 per year. Times have changed. Today’s world champion may win as much as a...
by Kit Pharo | May 14, 2025 | PCC® Update, TENET®
Only those who have been living under a rock don’t know what Tenet® Beef is. Tenet® is a DNA test that identifies animals that have superior beef tenderness. On a scale of 1 to 10, the average beef animal in America is only a 3. We now have the ability to consistently...
