The Real World

The Real World

We spend a lot of time talking about working on the business, about planning and marketing. The goal is to get people to look at options on paper that make the most financial sense. Maybe selling 6-weight calves in October isn’t the best financial plan? Maybe selling...
The Real World

A Cowboy Hat and a Dream

NOTE: This article is somewhat of a follow up to my previous Business or Hobby and Small Producers articles. It was originally shared in September of 2016. However, I have made several revisions. I am fortunate enough to know several very successful cattlemen who...
The Real World

The PBR Finals

Deanna and I spent last Saturday and Sunday at the Professional Bull Riders (PBR) Finals in Fort Worth, Texas. Deanna’s sisters Donna and Debbie and Debbie’s husband Ron went with us. We always have a great time – no matter where we are. As I said last week,...
The Real World

Small Producers

This article is a follow up to last week’s “Business or Hobby” article. It was first shared in January of 2022 in response to a question I had been asked by a relatively new subscriber in Arkansas. He asked, “What would be your recommendations for a small...
The Real World

Business or Hobby

When most people think of cattle ranches, they think of wide-open spaces in the arid west where several hundred cows have thousands of acres to roam about. Those ranches exist – but they are not the norm. They probably never were the norm. The size of the average...
The Real World

Is Average Good Enough?

In commodity agriculture, average is breakeven at best. Below average producers are losing money. The only way they can stay in business is to subsidize the farm or ranch with outside income. At that point, the business becomes a hobby. Above average producers, on the...