We Believe…

Returns

We live in a society that demands instant results. We often want the reward before we’ve even paid for it! Shane Parrish shared a similar thought in his weekly blog: “The universe does not offer financing. This is hard to accept because modern life trains us to...
We Believe…

The Long Haul

If you plan to be in the cow-calf business for the long haul, you must be willing to change with the times. Nothing stays the same. The present is different from the past and the future will be different from the present. Today’s beef industry is not the same as it...
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Advantage

I am always looking for a competitive advantage. Whether in ranching or in life, I want to be prepared, especially if it’s something I’m unfamiliar with. Shane Parrish shared some thoughts on being prepared in his latest blog: “Someone always has an advantage. If you...
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Tenet® Confusion

There’s been some confusion about Tenet® testing and marketing, so let me make it real simple. If you want to test your cattle for Tenet, go through TenetBeef.com. Once your animals are tested and certified, you can sell them however you want. However, if you’re going...