Is Average Good Enough?

Is Average Good Enough?

In commodity agriculture, average is breakeven at best. Below average producers are losing money. The only way they can stay in business is to subsidize the farm or ranch with outside income. At that point, the business becomes a hobby. Above average producers, on the...
Is Average Good Enough?

Wasted Time

According to my cowboy calculations, I waste 30 to 40 hours every year waiting on hot water. In ten years, I can spend as much as 400 hours waiting on hot water. In addition to wasting time, I am wasting water. I guess I could use cold water – but I much prefer to...
Is Average Good Enough?

Competitive Advantage

No matter what business you’re in, having a competitive advantage is a good thing. It is often the difference between mere survival and amazing success. There’s no reason you cannot have a competitive advantage – if you want one. Who wouldn’t want one? There are three...
Is Average Good Enough?

Change Before You Have To

Make Ranching Great Again The business of ranching can be much better than many people have been led to believe – but only for those who are not being restrained by outdated traditions and paradigms. We believe the sky is the limit for those who have enough courage to...
Is Average Good Enough?

Overlooking the Obvious

I do not understand how so many intelligent people in the beef industry can continue to overlook the obvious. Perhaps, instead of overlooking the obvious, they are ignoring the obvious. Perhaps they are ignoring the obvious because the obvious is not a popular...