by Kit Pharo | May 6, 2026 | PCC® Update, Quote Worth Re-Quoting
Subscriber Question: What exactly does “genetic fly resistance” mean? Are you saying that with the proper genetics you don’t have to use chemical pesticides? Answer:When it comes to horn flies and other parasite problems, most of today’s cow-calf producers have been...
by Kit Pharo | May 6, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
If a lie is repeated often enough, it will eventually be accepted as the truth. Unfortunately, examples of this can be found in agriculture, business, politics, and religion. Once members of the status quo have accepted a lie as the truth, it is almost impossible to...
by Kit Pharo | Apr 29, 2026 | PCC® Update
Status quo is a Latin phrase that refers to the existing mindset or state of affairs. Although painfully slow, every status quo way of thinking and doing will eventually be replaced by a different and better way of thinking and doing – and that different and better...
by Kit Pharo | Apr 29, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
Worrying is a total waste of time and energy, especially if you are worrying about something you have no control over. If you are worrying about something you do have some control over, then STOP worrying and START doing the things that need to be done to...
by Kit Pharo | Apr 22, 2026 | PCC® Update, Quote Worth Re-Quoting
From its inception, Pharo Cattle Company® has been divisive within the beef industry. People either love us because we are so different from the status quo – or they hate us because we are so different from the status quo. If you are promoting something that is...
