The Long Haul

The Long Haul

If you plan to be in the cow-calf business for the long haul, you must be willing to change with the times. Nothing stays the same. The present is different from the past and the future will be different from the present. Today’s beef industry is not the same as it...
The Long Haul

International Visitors

Several months ago, Pablo Sturzenbaum and his wife Paola Imberti from Argentina requested a ranch tour at PCC™ Headquarters in early November. Pablo is a veterinarian and Paola is a grazing agronomist. They have clients that can benefit greatly from Pharo philosophies...
The Long Haul

The Tenderness is Real

A one-minute excerpt from the latest Ranching Returns Podcast episode was shared on PCC’s Facebook Page Monday morning. In response, John Minor, a Pharo Bull Customer in Oklahoma, said: “We’ve been strictly using Pharo genetics since 2007 – and I can tell you...
The Long Haul

Up-Periscope Syndrome

A periscope is a very handy instrument used to observe activity above the water’s surface from a submerged submarine. When the command “up periscope” is given the periscope is raised for use. Once in place, it has the ability to swivel around for surveillance in all...