What is the backbone of your operation? Is it land? Your cowherd? Your workers? It may be sobering to think about the one thing that sets the direction for everything else.
Neophobia
Neophobia is the fear of anything new or different. I believe all thinking animals and people experience neophobia – some more than others. Up to a point, neophobia is a good thing. It keeps us from taking unnecessary risks and making mistakes. What concerns me,...
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