#232 – Herd Building
How important are growth EPD's and big weaning weights? They are meaningless if they don't result in more profit. For the producer building a cow herd, a profitable cow prospers on low-quality forage, calves easily, rebreeds on time and weans half her body weight, all without expensive inputs....
#232 – Herd Building
How important are growth EPD's and big weaning weights? They are meaningless if they don't result in more profit. For the producer building a cow herd, a profitable cow prospers on low-quality forage, calves easily, rebreeds on time and weans half her body weight, all without expensive inputs....
#211 – Grass-fed Beef
15 years ago, I had my first introduction to grass-fed beef. I discovered there are many misconceptions about appearance, flavor, tenderness, and genetics. Consumers are quickly changing their preferences based on nutrition and flavor. Surprisingly, many ranchers are...
#210 – Most Watched in 2025
Starting the new year, I wondered what topics were the most popular with our viewers in 2025. Content about developing, breeding and managing cows is consistently at the top. PCC® has some solid, common-sense philosophies that have helped Herd Quitters become more...
#209 – Potential Profit in 2026
Most cow/calf producers are profitable in the current high cattle market. However, markets go up and down. Here are three tried and true tactics that will increase your profit in any market. Click to read the full transcript My grandpa used to say, "A rising tide...
#208 – Go West!
We are traveling west from Colorado to Kent, Washington, to spend the holidays with our daughter. Passing millions of acres of otherwise useless rangeland, it is a reminder how important the cattle industry is to the health and wealth of our nation. Click to read the...
#207 – No “Waspy” Cows
Years ago I learned a lesson about "Waspy Cows." It makes me thankful for the gentle disposition bred into our PCC® herd. Click to read the full transcript There are several traits that make PCC® cattle low-maintenance. Most ranchers would love a cow that can calve on...
#206 – Working for a Living
As Americans we respect those who can take care of themselves by working for a living. We should expect the same from our cows. Click to read the full transcript As Americans, we respect those who work for a living. Shouldn’t we demand the same from our cows? This...
The Latest from our Herd Quitter® Blog
Accidental Genetic Advice
Some of the best “accidental” genetic advice I ever heard came from John Eales, who was captain of Australia’s 1999 Rugby World Cup-winning Wallabies. Eales gave the keynote at the 2025 World Angus Forum in Brisbane. Eales made two points that every speaker at the forum should have noted. Though he was talking about leadership and sport, the advice was genetically profound. First, he said: “Many things are measurable, but that doesn’t make them meaningful.” This...