by Kit Pharo | Jan 28, 2026 | PCC® Update, We Believe
It is extremely difficult for people to make a paradigm shift because doing so requires them to admit they were wrong. That is something most people are not very good at. Most people would rather justify what they are doing than admit there is a better way....
by Kit Pharo | Jan 21, 2026 | PCC® Update, Quote Worth Re-Quoting, We Believe
What goes up must come down. You can only throw a rock up so high before it starts falling back to the ground. This well-established truth also applies to cattle prices. No one knows how long these record-high prices will last – but we all know they won’t last...
by Kit Pharo | Jan 21, 2026 | PCC® Update, Quote Worth Re-Quoting, Uncategorized
Neophobia is the fear of anything new or different. I believe all thinking animals and people experience neophobia – some more than others. Up to a point, neophobia is a good thing. It keeps us from taking unnecessary risks and making mistakes. What concerns me,...
by Kit Pharo | Jan 14, 2026 | PCC® Update
This is a guest post written by PCC® customer, Mark Williams, from Lawrence, Kansas. He and his family produce and market grass-fed beef. Check them out at MandJRanch.com. Marks sends out a monthly newsletter. The article below was in his latest newsletter. I thought...
by Kit Pharo | Jan 14, 2026 | PCC® Update, Quote Worth Re-Quoting
Do you remember connecting the dots on a piece of paper as a child? I do. Connecting the dots is a puzzle containing a sequence of numbered dots. You start at dot number one and draw a line to dot number two, and so on. When lines are drawn connecting all of the dots,...
