Status quo cow-calf producers are getting by – but most would not consider themselves to be financially successful.   Truth be known, in a ten-year period, status quo producers are doing very well just to break even.   Well over half of them won’t break even.   In a...

Circumstances are where you are right now.  You had no control over some of your circumstances.  Circumstances of your birth and childhood, for example, are not the result of any choices you made.  Other circumstances, however, are the consequence of choices you have...

Pharo Cattle Company does much more than sell bulls.  We provide a program and a way of thinking that are focused on helping you make your business as profitable, enjoyable and sustainable as possible.  Our ultra-low-maintenance bulls are just one part of this...

We believe… people have the ability to create their own future.  Yes, we know many things are totally out of our control – but we also know many things are within our control.  The key is to focus on the things we have control of – and take action.  Make things...

Whether you want to believe it or not, your long-term success in the cow-calf business will be dependent on your willingness to make some changes.  Cattle prices will continue to go up and down – while the cost of inputs will continue to go up.  In the last 50 years,...

Kim Barker, a longtime PCC customer in Oklahoma, shared the following C.S. Lewis quote with me.  This is a powerful quote.  It has application for everyone I know – including me. “Progress means getting nearer to the place you want to be.  And if you have taken a...

These bulls are being developed on grass in northern Nebraska, in preparation for our Nebraska Bull Sale on October 27th.  Notice the snow on their noses.  This indicates they were grazing through four to five inches of snow.  Notice the condition these bulls carry. ...

The status quo beef industry is a result of a time when land was unbelievably cheap – at least by today’s standards.  It is also a result of cheap feed and cheap fuel.  Gasoline could be purchased for only 25 cents per gallon in the early 1970s.  Labor was cheap – and...

We have four boxes of sale catalogs at PCC Headquarters.  In addition to cataloging 400 grass-developed Solar Bulls for our two fall bull sales, this catalog contains over 10 pages of common-sense information that you won’t find anywhere else.  If you are interested...