by Ryan Ash | Dec 10, 2025 | PCC® Update, TENET®
There’s been some confusion about Tenet® testing and marketing, so let me make it real simple. If you want to test your cattle for Tenet, go through TenetBeef.com. Once your animals are tested and certified, you can sell them however you want. However, if you’re going...
by Kit Pharo | Oct 29, 2025 | PCC® Update, Quote Worth Re-Quoting, TENET®
I had a two-year-old grassfed Tenet® steer slaughtered and processed. I picked up the meat seven days later. Hence, no aging. Last week, I gave four ribeye steaks to a group of people. I purchased four ribeye steaks at the local meat market. All of the steaks were...
by Kit Pharo | Sep 24, 2025 | PCC® Update, Quote Worth Re-Quoting, TENET®
Here at Pharo Cattle Company®, we DNA test all of our bulls to get an Igenity DNA profile on them. There is a lot of valuable information in this profile – but I primarily use it to be more accurate in scoring our bulls for calving ease. You will notice in the sale...
by Kit Pharo | Sep 3, 2025 | PCC® Update, TENET®
We had seven open two and three-year-old heifers that were Certified Tenet®. The three-year-olds had raised one calf. We sent them to a feedlot in northwest Kansas that a PCC® Cooperative Producer (CP) manages. The heifers fed for $0.83 per pound, which is way less...
by Tim Goodnight | Aug 20, 2025 | PCC® Update, Quote Worth Re-Quoting, TENET®
We are pleased to announce the official launch of Certified Tenet® Beef. With more Certified Tenet® Bulls than anyone else in the industry, Pharo Cattle Company® is leading the way – which gives PCC® customers a reason to be excited. Tenderness has been consistently...
by Kit Pharo | May 14, 2025 | PCC® Update, TENET®
Only those who have been living under a rock don’t know what Tenet® Beef is. Tenet® is a DNA test that identifies animals that have superior beef tenderness. On a scale of 1 to 10, the average beef animal in America is only a 3. We now have the ability to consistently...