Opportunities in Disguise –
You may not believe this, but there have always been more opportunities to advance during tough times than during good times. For example, more millionaires were made during the Great Depression of the 1930s than at any other time in history. While most people could only see suffering and despair, these individuals saw opportunities.
Those who can see opportunities where most can only see problems have the biggest competitive advantage of all! In a world that seems to be filled with whiners, complainers and blamers, it’s always refreshing to visit with people who are excited about the future. They are excited because they see opportunities that most will miss.
Many of the cow-calf producers I have been visiting with lately see the current drought as an opportunity to get rid of their tall, hard-keeping cows, and to put their program on the right track. These cows have been costing more money to keep than they have been generating in income. This drought has provided a great opportunity to get rid of their money-losing cows.
Sell your big, hard-keeping cows – and breed your remaining cows to PCC Solar Bulls. Before you know it, you will have a herd of very profitable, low-input cows. You will come out of this drought with a totally new outlook on life and ranching. You will be building a profitable, enjoyable and sustainable business that can be passed on to the next generation.
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