Thoughts by PCC’s Bull Development Manager, Tim:

Michael LeBoeuf once said, “A satisfied customer is the best business strategy of all.”   Here at Pharo Cattle Company, we are constantly reminded of this quote as we move through the process of making business decisions and producing the best bulls possible.   We are proud to have influenced and helped so many customers achieve their goals.   We are also thankful for the influence our customers have had on us.

We understand the business environment is constantly changing.   As we look to the future, we see great opportunities – potentially the biggest of our lifetime.   With that, however, there will be challenges, as usual – but those challenges often provide even greater opportunities.   We know from experience that the greatest opportunities often show up in the least likely places.  

For example, we read and hear about the 1920s as being a time of great prosperity.   That era is now referred to as the Roaring Twenties.   We are also aware of what happened following the Roaring Twenties.   One important fact I would like to remind our subscribers of, is that there were more millionaires made during the Great Depression of the 1930s than at any other time in history.

I am not trying to make any comparisons.   I am simply trying to emphasize our outlook and our passion for the future – as well as the many opportunities we see on the horizon.   We want to be more than just a place for you to purchase bulls.   We want to help you achieve your goals and we want to help you become one of the most profitable cow-calf producers in the world.

 

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