#254 – Lawson Harper – Ranching in Australia

by Jared Luhman | Dec 1, 2025 | Ranching Returns Podcast

Lawson Harper shares his family’s ranching story from the land down under — his parents’ expansion and eventual exit from the industry, his own path into ranching, his work on several large cattle operations, and the beginnings of his own enterprise. Switch to...

#253 – Caitlin Word – Crossroads of Profitability and Regenerative Management

by Jared Luhman | Nov 24, 2025 | Ranching Returns Podcast

Caitlin Word and I discuss ways to improve profitability on the ranch. We discuss impacting it through improving gross margin and reducing overhead. We discuss regenerative agriculture and how that impacts profitability and so much more! Switch to Audio-Only Resources...

#252 – Luke Perman – End-of-Year Preparations

by Jared Luhman | Nov 17, 2025 | Ranching Returns Podcast

Luke Perman is the owner and operator of Rock Hills Ranch in South Dakota. In this conversation, we talk about the work he does in the fourth quarter to prepare for the end of the year, including his winter feed planning, financial management, and more. Switch to...

#251 – Brian Munger, Wally Olson, John Haskell – What is Sell/Buy Marketing

by Jared Luhman | Nov 10, 2025 | Ranching Returns Podcast

In this podcast episode, ranching experts Wally Olson, John Haskell, and Brian Munger to discuss the intricacies of sell/by marketing in the cattle industry. The conversation covers the importance of understanding market dynamics, the risks associated with traditional...

#250 – Nick Bailey – Scaling Direct-to-Consumer

by Jared Luhman | Nov 3, 2025 | Ranching Returns Podcast

Nick Bailey of Grand View Farming shares his story of starting and growing their direct-to-consumer (DTC) meat marketing business. He discusses the marketing strategies, meat production and acquisition methods, inventory management practices, and much more that have...